Why Do We Care That Watches Are Made In Switzerland? Why do we care about Swiss Watches? A look over the history of watches will bring most people to realize that the vast majority of watch innovations did not originate…
It’s Familiar – But Never Seen Before A patented time display that looks so familiar you think you have seen it before. Yet, a precise time display with a single hand, so new it needs explaining. This reads like a…
The Date Complication – An Unnecessary Yet Expensive Function? The date complication was the ideal companion for the first execution of SNGLRTY. Time is presented in a new way; it is simple, different, and patented. Yet, with many new time…
A love story or a plea for the wristwatch? Sometimes, when I take a moment out of my day, I find it bizarre that I work in an industry that is increasingly seen as unnecessary. Digital technology is rapidly displacing…
“Let’s repurpose the wheel, but not reinvent the axle” was our approach. This was not a specific reference to the mechanics in the watch movement, but our philosophy to develop our movement. By wheel, we mean our innovative way to…
We did not start with See Time Differently, and there was quite a journey to get there. Steve & I had created the watch concept. It had traveled from our heads, onto paper, and then off to the engineers and…
“We need 200 single-hand watch movements with an accurate minute display” These are not words we could use with a movement manufacturer to get what we needed. Suppose you look at the catalog of some of the largest and best…
Who Buys all Those Swiss Watches? When I started my professional journey in the Swiss watch industry in the Spring of 1991, I never gave a second thought to who buys all those Swiss watches? As an International Product Manager…
Who Saved Swiss Watchmaking After The Quartz Crisis? It has been a while since my last blog post that chronicles my experiences in the Swiss watch industry during the 1990s. I apologize for the gap; the challenges of being a…
Watchmaking in the 1990s Swiss watchmakers and watchmaking, in general, went through massive changes in the 1980s and 1990s. Watch enthusiasts and industry insiders tend to link a specific watch design, distinctive watches, or outstanding brand achievements to a given…
